Report description
Diageo plc brews, distils, bottles, packages and distributes spirits, beer, wine and ready-to-drink beverages in North America, Europe, Africa, Latin America, the Caribbean and Asia Pacific. The Group's premium brands include Johnnie Walker, Smirnoff, Baileys, Crown Royal, Captain Morgan and Guinness. Seven key emerging markets are likely to remain a focus for Diageo. It wants revenues from these markets to be a larger proportion of its overall revenues. In 2012 Diageo completed deals in India, Vietnam, China, Brazil and Ethiopia. Globally, premium drinks brands continue to outsell non-premium brands and, with the no.1 market share in premium spirits, Diageo looks likely to hold a dominant position. This comprehensive profile will give you insight into the company's recent financial performance, backed up with evidence to show its strategic direction including a detailed SWOT analysis. Our profiles help professional advisers identify cross-selling opportunities, prepare for pitches and demonstrate an in-depth understanding of clients' issues.Details
- ID
- Diageo plc - Jan 13
- Publish date
- 25 Jan 2013
Table of contents
- Executive Summary
- Business Description
- Financials (Year end results, Interim results and Revenue splits)
- Strategy
- Faster growing markets - M&A, Organic growth
- Marketing
- Innovations
- Whisky production
- SWOT
- Other Key Events
- Key People
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